Marketing, CRM & Direct Booking

Tokenized & On-chain Loyalty

Loyalty balances issued on public ledgers, with transferability as the core claim.

2 vendors, by listed deployments

Vendor	Headquarters	Founded	Properties	Rooms
Blackbird Labs	New York, USA	2022	0	0
qiibee	Zug, Switzerland	2017	0	0

Blackbird Labs

Tokenized

Crypto-powered restaurant loyalty network founded by Ben Leventhal (co-founder of Resy and Eater). Guests tap an NFC reader to mint an NFT membership and earn $FLY, a non-transferable token redeemable for perks at participating restaurants. Runs on Flynet, its own chain built on Coinbase's Base L2.

New York, USA Founded 2022

qiibee

Tokenized

Swiss blockchain loyalty protocol (qiibee foundation, Zug) that lets brands tokenize existing loyalty points so they become liquid and exchangeable. The $QBX token powers creating, earning, spending and swapping loyalty tokens and loyalty NFTs on the qiibee Rewards Chain. Led by Gabriele and Gianluca Giancola.

Zug, Switzerland Founded 2017

Other categories

Booking Engine Hotel CRM & Guest Management Email, SMS & Marketing Automation Hotel Website & CMS Hotel Chatbots & Conversational AI Reputation Management Direct Booking Conversion & Personalisation Metasearch Management Hotel AdTech & Attribution Hospitality Marketing Agencies Web Agencies & Hotel Websites Social Media & Content Marketing Website Widgets & Embeds Loyalty & Membership Loyalty Currency Network & Clearing Coalition & Multi-brand Programme Gift Cards, Vouchers & Stored Value

Running several of these systems at once?

Blue connects an existing hotel stack into one guest profile and one loyalty balance across every property — without replacing the PMS.

Visit Blue