Central Reservation System Channel Manager & Rate Parity Booking Engine

GlobRes (Globres Global Reservation Agent AG)

GlobRes is a Swiss hotel e-distribution and online-marketing company founded in Lucerne in 2003, trading as Globres Global Reservation Agent AG. It runs central reservation, booking-engine, channel-management and GDS/IDS connectivity for independent and small-group hotels, largely as a managed reseller/partner of the Sabre SynXis Central Reservation System, which pushes rates and inventory to Sabre, Amadeus, Galileo/Worldspan (Travelport) and the Pegasus IDS — the company cites reach to over 650,000 travel agents. Alongside the technology it sells demand-side services: corporate RFP and consortia placement (its Nexus database claims to answer a corporate/consortia bid in five minutes, supporting 30 consortia formats), an exclusive commission-based booking channel called X-Direct, analytics and hotel website design. It is a privately held Swiss AG with no disclosed funding.

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Listed properties: 1
Rooms covered: 406
Countries: 1
Founded: 2003

What GlobRes (Globres Global Reservation Agent AG) does

One section per category this provider serves. Each links to the category it competes in and lists the properties running it in that specific role.

Revenue, Distribution & Commerce

Central Reservation System

Group-level reservation and distribution control. Where a multi-property group centralises inventory that individual PMSs hold locally.

Running it here: Manz Privacy Hotels Switzerland

Revenue, Distribution & Commerce

Channel Manager & Rate Parity

The connective tissue between PMS, booking engine and the OTAs, keeping inventory and rates synchronised across every channel — and flagging where parity has broken.

No listed property records GlobRes (Globres Global Reservation Agent AG) in this role yet.

Marketing, CRM & Direct Booking

Booking Engine

Direct-channel commerce. The internet booking engine lives on the hotel's website and converts lookers into bookers without paying OTA commission. The single highest-value system to fingerprint.

No listed property records GlobRes (Globres Global Reservation Agent AG) in this role yet.

Who it is for

Segment: Independent hotelHotel groupResort & wellness
Department: Revenue managementSales & marketingIT & technology
Persona: Revenue managerMarketing managerIT manager
Use case: Increase direct bookingsReduce OTA commissionRaise ADR & RevPARAutomate operationsIntegrate systems

Hotels running GlobRes (Globres Global Reservation Agent AG)

Hotel	Location	Role there	Rooms
Manz Privacy Hotels Switzerland	Zurich, Switzerland	CRS	406

At a glance

Category: Central Reservation System
Headquarters: Hirschmattstrasse 28, CH-6003 Lucerne, Switzerland
Founded: 2003
Employees: ~67 per the Hotel Tech Report vendor profile; not independently verified and not published by the company

Alternatives

Vendors serving the same categories as GlobRes (Globres Global Reservation Agent AG).

Amadeus Hospitality (TravelClick / iHotelier)
Amadeus Hospitality's hotel platform, including the iHotelier central reservation system and booking engine acquired with TravelClick. Provides CRS, booking engine, media/metasearch distribution and business intelligence to independent hotels and groups worldwide.
Simple Booking (QNT S.r.l. — Zucchetti Group)
Simple Booking is the flagship hotel booking engine / central reservation system of QNT S.r.l., a Florence-based hospitality software firm founded in 2001 and acquired by Italy's Zucchetti Group in January 2018 (Zucchetti's fourth hotel-tech acquisition in ~14 months, alongside Vertical Booking, GP Dati and Nice Informatica). The suite spans the direct-booking engine, channel manager, metasearch distribution, a Rate Match parity tool and business analytics, and is aimed at boutique, luxury and multi-property groups — strong in Italy and the Alpine/DACH market. Beyond core distribution it ships a Loyalty Club module for running online loyalty programmes with instant rewarding, a Mini Shop for selling vouchers and gift cards, and Converto CRM for quotations. It reports 7,000+ properties in 75+ countries and in June 2026 released MCP connectors letting AI agents such as Claude and ChatGPT query rates and book directly.
SiteMinder
The largest hotel channel manager and distribution platform globally, with deep Booking.com and Expedia partnerships, a booking engine (Properties Plus) and growing revenue-management/AI features.
DerbySoft
Connectivity and distribution middleware specialising in hotel-to-OTA integration, content distribution and metasearch delivery. Positions itself as a travel commerce accelerator spanning connectivity, AI-driven marketing and an end-to-end content platform.
Sabre Hospitality / Aven Hospitality (SynXis)
SynXis is one of the two or three dominant global hotel central reservation systems, holding rates, inventory and availability and pushing them to the brand website, OTAs, GDS and voice channels; it is bundled with a booking engine, a PMS (Property Hub), a retailing module (Retail Studio) and a unified guest profile (Guest Experience). The business began as SynXis Corporation in 1996, was bought by Sabre in 2005 for $41M, and was sold by Sabre to private-equity firm TPG for $1.1B in a deal that closed on 3 July 2025. On 27 January 2026 it rebranded from Sabre Hospitality Solutions to Aven Hospitality under CEO Teresa Mackintosh — sabrehospitality.com now 301-redirects to avenhospitality.com, so the customer-facing name is changing. It reports 35,000+ hotels in 175 countries and 600+ integrations, and in July 2023 it acquired UK-based Techsembly specifically for hotel gift-card and property e-commerce capability aimed at the luxury segment.
Yanovis S.r.l.
South Tyrolean hospitality technology company at the NOI Techpark, Bolzano. Sells the Yanovis Travel Suite — easiBooking (booking engine), easiChannel (channel manager), easiPortal, applogin.com and Zerberus — covering correspondence, payment processing, newsletters, customer profiling, coupon management and privacy compliance for hotels and destinations.

Running several of these systems at once?

Blue connects an existing hotel stack into one guest profile and one loyalty balance across every property — without replacing the PMS.

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