Hotel Tech Index

Innichen / San Candido and Vierschach / Versciaco, Italy

Post Dolomiti Resorts

Post Dolomiti Resorts is the trading name of the Wachtler family's hotel group in Hochpustertal / Alta Pusteria, at the eastern end of South Tyrol. It runs four accommodation properties across two municipalities' worth of village centre and mountainside, through two limited companies: Posthotel & Residence S.r.l. (VAT IT02335660219) and Post Alpina S.r.l. (VAT IT02457650212, incorporated 7 June 2005). The group markets itself as three houses: the Post Hotel – Tradition & Lifestyle, an adults-only (14+) 4-star-superior boutique hotel of 32 rooms and 9 suites in the pedestrian centre of San Candido/Innichen at 1,175 m; Post Alpina – Family Chalets Dolomites, a 4-star-superior family resort at Schattenweg in Versciaco/Vierschach at 1,150 m, opened in 2006 and described by the family as South Tyrol's first 'Almdorf', with 22 suites in the main building and 10 chalet buildings containing self-catering apartments, sitting directly on the lifts of the 3 Zinnen Dolomites ski and hiking area; and Post Residence & Residence Silvia, two apartment houses in the village centre, the former rebuilt and reopening in July 2026 with 15 apartments, the latter a 3-star apartment house at Pflegplatz 4 that joined the group in December 2022 and publishes six apartment categories. The business dates to 1926, when the grandfather of the present generation took over a house known as the 'Fuchsn-Bäck' and turned it into the Post Hotel; the Post Residence and a swimming pool were added at the end of the 1970s, Post Alpina followed in 2006, and the Post Hotel was completely renovated in 2014 and repositioned adults-only. 2026 is the hotel's centenary and the group is running a dated anniversary programme for it. The non-room footprint is unusually wide for a group of this size. The Ristorante Post Hotel (roughly 90 covers) is explicitly open to non-residents; there is the P-Lounge bar with a live-music and events programme, a Secret Garden atrium with its own Secret Bar, and Café Silvia at the Post Residence. Both hotels operate spas with published à-la-carte treatment menus — the Post Spa in San Candido and the Vita Alpina Spa at Post Alpina, the latter using the South Tyrolean Phyto Art organic cosmetics line and running treatments for children as well as adults, priced from €17 for eyebrow tinting to €115 for an 80-minute intensive facial. Because the apartment houses are sold without board and the Post Alpina chalets are self-catering, a large share of food, cleaning and wellness spend is bought à la carte: breakfast at €14–24 per person per day, daily chalet cleaning at €40–60, compulsory final cleaning at €70–90, plus take-away and delivery to the chalet, in-house ski rental, supervised childcare 90 hours a week, garage and EV charging. Commercially the group runs on regional South Tyrolean infrastructure. All three brand sites are one property of the same classic-ASP platform built, hosted and marketed by Zeppelin Hotel Tech (Merano). Booking runs through the HGV co-operative's Booking Südtirol widget, with a separate accommodation ID for each of the three brands. Gift vouchers are sold through Brandnamic's voucher app, with a separate shop per operating company. Card deposits are taken through HOGAST's payment widget, again one per company. Guest messaging runs on chatlyn, with a separate inbox per brand, and ADDITIVE's tracking tag is installed on the Post Hotel and Post Alpina brands under separate account IDs. Consent is managed with Usercentrics, analytics with Google Analytics, Google Tag Manager and Hotjar, the social wall with Juicer, brochures with Issuu, web push with PushPanda and CleverPush, and accessibility with digiaccess. There is no guest login, no member area, no app, no member rate and no repeat-guest programme anywhere in the group. Recognition of returning guests is handled by hand in the rate: the Post Residence reopening offer grants '7% introductory discount on the apartment rate as a personal loyalty benefit', alongside a €40 introductory discount, a 10% seven-night discount and a published midweek price at least €17 per person per night below weekend rates. Post Alpina is a member of Familienhotels Südtirol; the group is an HGV member and its properties are listed by the 3 Zinnen Dolomites destination organisation and Dolomiti Superski. HolidayCheck scores are published on the sites themselves at 5.8/6 for the Post Hotel and 5.7/6 for Post Alpina and the Post Residence, with a TripAdvisor Travellers' Choice badge.

Hotel website ↗

Technology stack

Core Operations & Property Management 1

Payments & Payment Orchestration

HOGAST

HOGAST payment widget — TWO SEPARATE INSTANCES

Purchasing co-operative for hotels and restaurants, and South Tyrol's leading hospitality purchasing organisation. Members buy through framework agreements negotiated by the co-op; alongside procurement it supplies member services including an online payment widget (secure.hogast.it) that hotels embed in their own websites to take deposits and settle bills.

Marketing, CRM & Direct Booking 5

Booking Engine

HGV — Hoteliers- und Gastwirteverband Südtirol (Booking Südtirol)

Booking Südtirol (HGV)

The South Tyrolean hoteliers' and restaurateurs' association (Schlachthofstraße 59, 39100 Bozen), territorial body of Federalberghi and FIPE, with ~4,500 members. Runs Booking Südtirol, the regional booking platform, whose widgets (widget.bookingsuedtirol.com — a v1 `widget.js`, a v2 `bundle.js` and a `BookingSüdtirol.Widgets.Enquiry` enquiry widget) are embedded on member hotel websites, plus service portals for payroll, contracts and e-invoicing.

Hotel CRM & Guest Management

ADDITIVE

ADDITIVE — tracking module confirmed, other modules UNKNOWN

South Tyrolean online-marketing agency and software house for hotels, operating from Lana. Its product line runs under the ADDITIVE+ brand: MARKETING AUTOMATION (the platform), MARKETING INSIGHTS (tracking and reporting), CRM (segmentation), VOUCHERS (voucher and incentive marketing) and NEWSLETTER. Deployed per hotel on its own tenant under additive-apps.tech.

Reputation Management unknown

Booking.com

Booking.com / Expedia share — UNKNOWN

The dominant online travel agency for European accommodation, taking commission (typically ~15–20%) on bookings it originates.

Reputation Management

Familienhotels Südtirol

Familienhotels Südtirol (Post Alpina)

Marketing group of South Tyrolean and Alpine family hotels with shared standards for childcare, kids' programmes and family pricing.

Reputation Management

HolidayCheck

HolidayCheck + TripAdvisor

HolidayCheck is the largest hotel-review and package-travel booking portal in German-speaking Europe, founded in 1999 by students in Konstanz and now operated by HolidayCheck AG in Bottighofen, Switzerland under HolidayCheck Group AG in Munich. It combines a verified-review database with transactional booking, and through HC Touristik ("HolidayCheck Reisen") it also acts as a licensed tour operator selling package holidays as principal; sister brand MietwagenCheck/Driveboo covers rental cars. Hotels interact with it through the free HolidayCheck Business Center (review responses, profile and photo management, benchmarking) plus paid visibility, review widgets and the annual HolidayCheck Award badges. It is majority-owned by Hubert Burda Media, was delisted in 2021, and in July 2026 Burda engaged Raymond James to explore a sale.

Guest Experience & In-Room Technology 1

Guest Retail & eCommerce

Brandnamic

Brandnamic voucher app — TWO SEPARATE SHOPS

One of the two dominant South Tyrolean hotel marketing and technology companies (with ASA on the software side). Full-service: hotel websites, booking engine, CRM, marketing and an online voucher application served from its own CDN at cdn.bnamic.com.

Data, Integrations & Infrastructure 2

Web & Marketing Analytics

Google Analytics & Tag Manager

Google Tag Manager (three containers) + Google Ads + Hotjar

Google's web analytics (GA4) and tag management (GTM) stack — the near-universal default for hotel websites, usually deployed as a single GTM container that loads GA4, ad pixels and consent tooling.

Web & Marketing Analytics

Usercentrics

Usercentrics CMP (settings ID URdVcxDiq)

Consent management platform (CMP) for cookie and tracking consent under GDPR, widely deployed across DACH hotel websites. Also owns Cookiebot, which is already in this registry as a separate row.

Demand Networks & Affiliation 1

Destination & Regional Tourism

LTS AG (Landesverband der Tourismusorganisationen Südtirols)

LTS / South Tyrol Open Data Hub + suedtirol.info + dreizinnen.com

Operator of the South Tyrolean tourism data and availability infrastructure. LTS is the licence holder and source of record for accommodation master data published through IDM Südtirol's Open Data Hub (tourism.opendatahub.com) and re-used by suedtirol.info, vinschgau.net and every local destination portal. It also underpins MSS (Marketing System Südtirol), the regional availability/booking layer.

Other hotels in Innichen / San Candido and Vierschach / Versciaco

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