Email, SMS & Marketing Automation Hotel CRM & Guest Management

Brevo

Marketing platform (formerly Sendinblue) offering email, SMS, chat and light CRM automation.

Listed properties: 1
Rooms covered: 610
Countries: 1
Founded: —

What Brevo does

One section per category this provider serves. Each links to the category it competes in and lists the properties running it in that specific role.

Marketing, CRM & Direct Booking

Email, SMS & Marketing Automation

Campaign sending, lifecycle journeys and cross-channel orchestration. Often the only guest-data capability a small group actually has.

Running it here: Manotel

Marketing, CRM & Direct Booking

Hotel CRM & Guest Management

Unified guest profiles assembled from PMS, POS, web and Wi-Fi, plus the segmentation built on them. The database layer that most hotel groups mistake for a loyalty programme.

No listed property records Brevo in this role yet.

Who it is for

Segment: Independent hotelHotel group
Department: Sales & marketing
Persona: General managerMarketing manager
Use case: Increase direct bookingsGrow repeat staysUnify guest dataPersonalise the stay

Hotels running Brevo

Hotel	Location	Role there	Rooms
Manotel	Geneva, Switzerland	Email/SMS (likely)	610

At a glance

Category: Email, SMS & Marketing Automation
Headquarters: Paris, France

Alternatives

Vendors serving the same categories as Brevo.

Re:Guest (ReGuest S.p.A.)
Re:Guest is a South Tyrolean hotel CRM and guest-communication platform founded in 2014 in Merano by Michael Mitterhofer, Denis Pellegrini and Stefan Plattner, who had run a tourism marketing agency together since 1999. The product started as an "emotional", web-based alternative to static PDF offers and grew into a full sales-and-marketing suite: guest profiling and segmentation, an omnichannel inbox spanning email, WhatsApp, Instagram/Facebook and a website widget, automated offers and upsell campaigns, newsletter marketing, an AI agent layer branded CR:IS, a BI module, and a web-based guest app covering digital guest directory, F&B/spa/activity ordering and self-checkout. The operating entity ReGuest S.p.A. has been listed on the Vienna Stock Exchange's direct market plus since December 2024 and reported preliminary FY2025 revenue of EUR 6.66m. It is consolidating adjacent hospitality-tech vendors through majority and minority stakes (Zeppelin Hotel Tech, UP Hotel Agency, orderando, Indicate).
Revinate
Hotel guest-data platform and CRM: builds rich guest profiles from PMS data and drives email/SMS campaigns, upsells and direct bookings.
ADDITIVE
South Tyrolean online-marketing agency and software house for hotels, operating from Lana. Its product line runs under the ADDITIVE+ brand: MARKETING AUTOMATION (the platform), MARKETING INSIGHTS (tracking and reporting), CRM (segmentation), VOUCHERS (voucher and incentive marketing) and NEWSLETTER. Deployed per hotel on its own tenant under additive-apps.tech.
Braze
A customer engagement platform for designing and running personalised, cross-channel communication — push, in-app, email, SMS, WhatsApp — driven by real-time behavioural data and journey orchestration. Deliberately not a points or rewards system: Braze moves messages, it does not hold balances.
Mailchimp
General-purpose email marketing and automation platform (Intuit), widely used by smaller hotel groups in place of a hospitality-specific CRM.
Capillary Technologies
A large, listed loyalty and customer-engagement SaaS group offering loyalty management, CRM, campaign automation and analytics across retail, F&B, travel and hospitality. Custom enterprise pricing based on programme complexity, scale and integrations; sales-led, no self-serve. Increasingly a consolidator rolling up smaller loyalty vendors with IPO capital.

Running several of these systems at once?

Blue connects an existing hotel stack into one guest profile and one loyalty balance across every property — without replacing the PMS.

Visit Blue